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Zipp vs Bontrager Aero Wheels

Zipp and Bontrager both build deep-section carbon aero wheels, but they sit at different points on the depth spectrum. Zipp's 404 lives in the 45-58mm range most road riders actually use day to day. Bontrager's Aeolus 9.0, developed with aerodynamicist Steve Hed, goes all the way to 90mm, closer to a disc wheel replacement than a general-purpose aero wheel.

Zipp 303 Tubular carbon wheelset, archived manufacturer product photo

The Zipp 303 Tubular, a shallower-depth wheel from Zipp's range than the deep-aero Bontrager Aeolus 9.0 this page compares it against (archived manufacturer photo).

Quick definitions: Aero depth here refers to rim height in millimeters. Deeper generally means more aero benefit at speed and more crosswind sensitivity, up to the point where a rim is deep enough to function like a partial disc wheel.

What actually differs

FactorZippBontrager
Model referenced404, moderate-depth aero wheelAeolus 9.0
Rim depthIn the 45-58mm range depending on model year90mm
Example weight1276g tubular / 1658g clincher (404)1840g tubular / 1910g clincher
Spoke countStandard bladed spoke count for the depth class16, in a wide-spacing lace pattern
Example historical priceRoughly a third more than a comparable Reynolds Assault, per the archiveAbout $2,650, with a 5-year warranty and no rider weight limit per the review

Why 90mm is a genuinely different category, not just "deeper"

At 90mm, the Aeolus 9.0 is deep enough that the archive review directly compares it to a solid disc wheel, noting riders might get better results from its combined aerodynamics and lighter weight than a disc on a course with any hills or crosswind. That's a real claim worth taking seriously: a well-designed 90mm spoked wheel can outperform a disc wheel in exactly the conditions where a disc struggles, hills and gusty crosswinds, while still giving up some pure flat-road aero advantage.

What a 16-spoke wheel is trading for that depth

Bontrager's wide-spacing 16-spoke lace pattern on the Aeolus 9.0 is unusually low for the load a road wheel carries, made possible by the OCLV carbon rim's strength rather than spoke tension alone. The archive review specifically notes no rider weight limit despite the low count, an explicit engineering claim rather than a vague marketing line, though it's still a narrower-use wheel than Zipp's shallower, more general-purpose 404.

Lean Zipp (moderate depth) ifyou want one aero wheel that works for training, racing, and everyday riding without a dedicated crosswind-day backup plan.
Lean Bontrager (extreme depth) ifyou're specifically chasing time-trial or flat-course aero performance and you'd otherwise be considering a disc wheel, since the Aeolus 9.0 is positioned as a genuine disc alternative rather than a general training wheel.
Archive-sourced vs currentThe Bontrager Aeolus 9.0 sold for about $2,650 in 2011, described in the review as competitive with comparable deep-section wheels from Zipp at the time. Current-generation 80-90mm aero wheels from both brands typically sell in a similar relative range once adjusted for general category price inflation.

Frequently asked questions

Is a 90mm wheel legal and practical for regular road racing?
It's legal for time trials and triathlons where UCI mass-start rules don't apply the same way, and some riders do run very deep wheels in flat, low-wind mass-start races, but the crosswind handling makes it a less common everyday choice than a 45-58mm depth wheel.
Does a 16-spoke wheel need to be trued more often than a higher-count wheel?
Not necessarily more often, but each spoke on a low-count wheel carries proportionally more load, so tension accuracy matters more and truing is generally best left to a shop familiar with the specific wheel's build tolerances.