Rim depth is one of the least understood wheel specs, mostly because "deeper is more aero" is true but incomplete. Depth also changes weight, crosswind handling, and how the bike feels at low speed. Here's the actual trade-off.

Mid-depth example: Zipp 303 Tubular, a carbon rim in the 35-45mm depth range (archived manufacturer photo, 2010-era model).
| Factor | 35mm (mid-shallow) | 50mm (mid-deep) |
|---|---|---|
| Aero benefit vs a 24mm alloy wheel | Some, noticeable above ~18mph | More, noticeable above ~15mph and grows with speed |
| Crosswind stability | Better, easier to control in gusty conditions | More affected by side wind, especially front wheel |
| Typical weight (carbon, per wheel) | Lighter, roughly 350-420g rim | Slightly heavier, roughly 400-460g rim |
| Best terrain | Hilly, technical, or exposed windy roads | Flat to rolling, fast group rides |
A deeper rim acts more like an airfoil, guiding air along a longer, smoother path and reducing turbulent drag behind the wheel. That effect grows with speed: it's small at casual pace and becomes clearly noticeable once you're holding 20mph or more, which is why deep wheels are most popular with racers and fast group-ride regulars rather than casual riders.
A 50mm+ front wheel presents more side surface area to crosswind gusts. In genuinely gusty conditions, this shows up as the front wheel getting pushed sideways in a way a 35mm wheel doesn't. It's manageable for most riders after a few rides of getting used to it, but it's real, and it's the main reason "just buy the deepest wheel you can afford" is bad advice for anyone who rides exposed roads regularly. A common compromise many riders land on is a shallower front (35-40mm) paired with a deeper rear (50mm+), since the rear wheel is largely shielded from crosswind by the rider's body.